SEO Analyst (Hybrid)
Company: Staples, Inc.
Location: Framingham
Posted on: May 26, 2023
|
|
|
Job Description:
Staples is business to business. You're what binds us together.
Our marketing team is charged with an important task - sharing our
Staples story. We use customer data and analytics to help us
understand and improve our customers' experiences, drive customer
retention, and encourage brand loyalty. Our team is diverse, with
skillsets and responsibilities ranging from graphic design, content
creation and performance marketing to loyalty & rewards programs.
We work together to provide expertise and guidance, so that the
Staples brand is well represented in all areas.
What you'll be doing:
Develop and implement a domain-specific keyword strategy that
adheres to the overall Staples SEO strategy
Edit, test, and improve articles and page level content based on
content strategy and best practices
Monitoring of progress and measuring initiative/project impact
(revenue, traffic, rankings, links, etc.), show agility in project
management to meet deadlines and achieve goals.
Conduct regular meetings with internal stakeholders to communicate
updates on initiatives/projects
Understand and communicate Staples complete SEO strategy with
stakeholders on a regular basis to ensure they understand their
role
Conduct quality assurance on Staples Inc. domains to ensure
requirements are met and best practices adhered to
Collaborate with internal and external teams to develop and execute
SEO strategies, assets, and support cross channel campaign
initiatives
Assist with other SEO projects and initiatives as requested
What you bring to the table:
Proactive and self-motivated work style with proven ability to
manage multiple projects and changing priorities while meeting
internal timelines.
Strong and effective communication (both written & oral) and
interpersonal skills.
Highly proficient in Excel/Word/PowerPoint, with the ability to
analyze data and prepare reports and presentations.
Detail-oriented with the ability to provide deliverables
efficiently and accurately.
Interested in innovation: learning more about the industry and
applying learnings to managed programs.
Qualifications : What's needed- Basic Qualifications:
4+ years in enterprise-level sites, ecommerce preferred with 2
years of SEO experience
Bachelor's Degree: IT, Computer Science, Business (or related) OR
equivalent work experience
What's needed- Preferred Qualifications:
Experience using Google Search Console; Bing Webmaster Tools;
Omniture, Google Analytics, or other analytics platform;
BrightEdge, STAT, or other rank tracking tool; SEMRush,
ContentKing, Screaming Frog, Botify, or other monitoring tool.
Power BI experience a plus
We Offer:
Inclusive culture with associate-led Business Resource Groups
Flexible PTO (22 days) and Holiday Schedule (7 observed paid
holidays)
Anticipated salary: $82,000
Online and Retail Discounts, Company Match 401(k), Physical and
Mental Health Wellness programs, and more Interested in joining the
team? Check out our perks and benefits !
Staples believes Inclusion is a verb and we encourage diversity of
thinking and ideas as well as backgrounds and experiences. Staples
is an Equal Opportunity Employer. All qualified applicants will
receive consideration for employment without regard to race, color,
religion, age, sex, sexual orientation, gender identity, national
origin, protected veteran status, disability, or any other basis
protected by federal, state, or local law.
Keywords: Staples, Inc., Framingham , SEO Analyst (Hybrid), Professions , Framingham, Massachusetts
|
Click
here to apply!
|
