Customer Analytics Manager

Company: Staples Advantage Canada
Location: Framingham
Posted on: April 6, 2021

Job Description:

This job is available in 2 locations Category Technology Job Id 1153426 At Staples our Digital Solutions team is more than a traditional IT organization. We are a team of passionate, collaborative, Agile, inventive, customer-centric, results-oriented problem solvers. We are intellectually curious, love advancements in technology and seek to adapt technologies to drive Staples forward. We anticipate the needs of our customers and business partners, and deliver reliable, customer-centric technology services. If you want to be on the front lines, driving one of the greatest technology transformations of the 21st Century, you should join our team! Staples' Data & Analytics team eliminates data silos and unifies customer data across all Staples' commerce channels. We are currently tasked with creating a single trusted data platform to provide a 360o view of our customer. We will enable customer insights to make effective decisions to target the right customers for acquisition, offer personalized products and services, enable customer growth, and take proactive actions to increase retention through data analytics. Your Role The Customer Analytics Manager will lead the development of insightful and actionable analytical solutions to support digital business and customer experience initiatives helping shape both the site and digital engagement strategy in alignment with overall corporate/financial objectives. He/she will interface with senior business leadership as well as other internal clients to understand business objectives and ensure deliverables are aligned. This role requires an excellent collaborator, communicator, and manager with a strong bias towards data-based decision making. The successful candidate is a problem solver in a fast-moving and highly diverse environment with a strong background in e-commerce and its mechanics. Furthermore, a successful candidate will be able to handle multiple projects simultaneously while ensuring accuracy and timeliness are not compromised. In addition to strong analytical skills, they must be adept at communicating findings to senior leadership in both verbal and presentation formats. They must be comfortable managing in a cross functional environment and have experience partnering with technical teams to deliver results. What You'll Do

• Perform analysis of customer behavior, produce data-driven business recommendations and insights.
• Building & executing business cases for key growth initiatives and shaping product roadmaps.
• Build models and what-if scenarios to forecast and track impact from initiatives.
• Produce and streamline regular reporting (complete with key insights and recommendations). Recommend additional "deep dive" analytics as appropriate.
• Provide analytics support for Staples digital media spend- including optimizing media spend distribution across vehicles.
• Provide detailed insight into Staples loyalty program. Provide business owners with insights & recommendations into how to optimize financial metrics.
• Work closely with and effectively communicate with all key business stakeholders across the organization: Product Management, Merchandising, Marketing and Finance, Pricing and Sales.
• Perform value added ad-hoc analysis/reporting in support of the business unit objectives and initiatives. Qualifications : Who You Are You love analytics and are passionate about providing data driven insights to empower key business decisions. You are a skilled individual contributor but enjoy working with other teams across the organization understanding that together we can accomplish much more. The Skills You Bring
  • Master's degree in Business, Finance, Economics, Marketing or another related field.
  • eCommerce, Marketing, Merchandising and/or Project management experience.
  • Excellent Excel and PowerPoint skills.
  • 7 years of Customer analytics, Site Analytics and/or Financial Analysis
  • Strong interpersonal and presentation skills as well as demonstrated experience in fact-based analysis, including the ability to persuasively present insights and recommendations to senior management.
  • Strong strategic, analytical and critical thinking skills; strong bias towards data-based decision making with the ability to break down complex problems and formulate plans.
  • Understanding of site merchandising, customer experience, sales and margin objectives.
  • Pro-active and self-motivated work style with proven ability to collaborate broadly with flexible, positive attitude to get results within a cross-functional team.
  • Ability to manage multiple projects and changing priorities with demonstrated track record of strong execution and experience partnering with technical teams to deliver results.
  • Knowledge of various data mining techniques, effective visualizations, and data presentation. Hands on experience with SQL and Tableau. Alteryx knowledge is a plus. Staples is The Worklife Fulfillment Company, helping businesses of all sizes be more productive, connected and inspired. With dedicated account teams, category professionals, innovative brands and a curated product assortment for business, Staples provides customized solutions to help organizations achieve their goals. Interested in joining the team? Check out our perks and benefits ! Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law. Get tailored job recommendations based on your interests. Location Framingham, Massachusetts, United States Category Technology Job Id 1145106 Regular Provide business insights and recommendations based on analysis to drive increased revenue and conversion and an improved user experience. Utilize strong analytics skills, business acumen and attention...

Keywords: Staples Advantage Canada, Framingham , Customer Analytics Manager, Executive , Framingham, Massachusetts